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Manage Your Race Logo & Social Media Boosted Posts

Overview

After you sign your race contract, our system automatically starts preparing the marketing materials that help you attract runners and volunteers.

You’ll receive emails that guide you step by step. The first one helps you set up your race logo, and the second one lets you review and approve your Facebook post and ad before it’s published.

Step 1 – Setting Up Your Logo

After your contract is signed, you’ll receive an email titled “Help us design your race logo.”

This email includes a secure link that takes you to your Race Logo Page.

On that page, you’ll see two options:

Option 1: Upload Your Own Logo

  • Choose your existing race logo file (PNG, JPG, or SVG are fine).

  • Transparent PNGs look best online.

  • Click Upload, and our system will save it and automatically start building your promotional materials.

Option 2: Have the System Design One for You

  • If you don’t have a logo, you can enter a few details such as:

    • Event style (fun run, charity 5K, trail race, etc.)

    • Preferred colors or themes

  • The system will create five different logo ideas for you to choose from.

  • Review the options and click Select This Logo on your favorite.

  • As soon as you select one, your logo is saved and the next step begins automatically.

Step 2 – Reviewing Your Facebook Post and Ad

Once your logo is in place, our system uses your race information (name, date, time, and location) to create several draft images and a suggested caption for a Facebook post.

You’ll receive another email titled “Your Facebook post is ready to review.”

Follow the link in that email to your Post Review Page. There, you can:

  • See several photo designs featuring your race name, date, and location.

  • Review and edit the message that will appear with the post.

  • Choose which design you want to use.

  • Pick the date and time when you want it posted.

  • Choose whether to boost it for $25 or $50 (a 10-day paid promotion to reach more local runners).

Once you click Approve, our team reviews it and handles the posting for you. You’ll get a confirmation once it’s scheduled.

Step 3 – Confirmation and Posting

After your approval:

  • We schedule your Facebook post.

  • If you chose to boost it, we set the budget and duration automatically.

  • You’ll receive a confirmation email once everything is in place.

There’s nothing else you need to do. We take care of posting and promotion for you.

What Happens Behind the Scenes

Our system:

  1. Checks if your race already has a logo.

  2. If not, sends you the link to create or upload one.

  3. Once your logo is set, prepares several race post images and a sample message.

  4. Emails you to review and approve them before publishing.

  5. After your approval, handles the posting and optional paid boost.

Everything is automated and reviewed by our staff before anything is made public.

Tips for Best Results

  • Use a logo that’s simple, high-contrast, and easy to read at small sizes.

  • Avoid putting the race date inside the logo so you can reuse it next year.

  • Include your city or course theme if it’s recognizable.

  • Make sure your race information (name, date, and time) is accurate before approval.

Example Timeline

Day What Happens
Day 1 Contract signed; you get “Help us design your race logo” email.
Day 2–3 You upload or select your logo.
Day 3–5 We prepare your Facebook post draft.
Day 5 You receive “Your Facebook post is ready to review” email.
Day 6 You approve; we schedule and manage the post.

Need Help?

If you have questions or want changes after you approve your post, contact
pat@tristateracer.com and we’ll adjust it before it goes live.